Rinspeed sQuba dives into the Metaverse with NFT and an AR experience by Mixed Reality I/O

Breathtaking sQuba

At photo basel, a parallel event to the world-famous and renowned Art Basel art fair, the innovative Swiss mobility think tank Rinspeed for the first time in its unique 45-year history is unveiling a breathtaking 3D NFT (“Non-Fungible Token”) one-off, which is based on one of the most iconic and futuristic automobiles of all time – the Rinspeed sQuba concept car, the only car in the world that actually dives.

Frank M. Rinderknecht, founder and CEO of the unique company: “Future technologies have always shaped our DNA. They have been an integral part of our creative work from the very beginning. The Metaverse and NFTs now unlock completely new and very exciting worlds for us. And we want to root ourselves in these visionary worlds.”

The spy who loved me

In the 1977 film “The Spy Who Loved Me,” Roger Moore, aka secret agent James Bond 007, went on a wild underwater ride to escape from his adversaries. At least in Hollywood fiction. In reality, the scenes were in the film shot with seven different vehicle elements. Then, in 2008, the Rinspeed sQuba celebrated its spectacular world premiere at the Geneva International Motor Show. It combined all previously merely fictitious capabilities in just one vehicle. In the “sQuba,” a real dream car was born. And to top it all off, as a visionary pioneer of automated driving, it could actually drive without a human at the wheel – years ahead of the automotive industry.

As a prelude, Rinderknecht is presenting a unique animated 3D installation at photo basel. It combines the analog and the digital world in an innovative way. The “sQuba” seems to literally dive towards the viewer and thus offers an immersive experience of the third dimension. Using an integrated QR code, viewers can get the spectacular vehicle directly onto their smart device via AR (augmented reality) without downloading an app.

sQuba in AR

If you are reading this on your smartphone or tablet just click on the small icon in the bottom right corner of the above 3D view to experience the sQuba in your own space. If you are reading this on your desktop, scan this QR code with your mobile device:

Incidentally, Rinspeed dives into a completely new Metaverse dimension with his project. Why not also move underwater in one of the parallel universes? With a “sQuba” 3D NFT, the Swiss pioneer will create a bridge between the analog, the digital and the underwater world for the first time. The 3D NFT will offer a variety of additional exciting features. James Bond’s ingenious inventor Q would likely never have imagined it even in his wildest dreams back then.

The innovative Rinspeed sQuba 3D NFT on-off will be available – together with a buying option for the 26 unique vehicles of the «The Rinspeed Collection» – on a well-known auction platform in the summer.